Nicole Chen, known online as Thenictionary, is a Malaysian beauty and creative content creator based in Kuala Lumpur. Self-described as an “editing fairy godmother”, she has built a reputation for expressive, adventurous makeup content that goes well beyond conventional beauty tutorials. From bold editorial looks to deeply personal storytelling, her platform is much about self-expression and authenticity as it is about technique.

Nicole came up through dance and social media strategy before finding her footing as one of Malaysia's more distinctive beauty voices. Her humour and personality shine through as much as her makeup and editing skills, making her content genuinely fun to watch.

Commanding a strong cross-platform following across Instagram and Tiktok, she is a compelling partner for beauty, skincare, and lifestyle brands looking for a creator who leads with creativity, authenticity and point of view that is entirely her own.